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UI/UX Design3–6 weeks

Product Design

Product strategy, roadmap and design for software you plan to sell.

Fixed price
$7,800

3–6 weeksTypical timeline
50%Deposit to commence
5Defined deliverables

Fixed architecture before build Written change-order process Full IP transfer on final payment 90-day conformance warranty
Overview

What this engagement is

Selling software is different from using it yourself. Cyntra works with founders on positioning, scope discipline, pricing structure and the design that makes a product feel worth its price.

Problems this solves

  • Feature list with no coherent product thesis
  • Unclear who the product is for and what it replaces
  • Pricing set by guesswork
  • Onboarding losing users before they see value
  • Roadmap driven by the loudest customer

What is included

Market and competitor positioning analysis
Jobs-to-be-done and persona definition
Product thesis and scope prioritisation
Pricing and packaging structure
Onboarding and activation design
Roadmap with success metrics

Deliverables

01Product strategy document
02Prioritised roadmap with rationale
03Pricing and packaging recommendation
04Onboarding flow designs
05Activation metric definitions

How we run it

1Market and customer research
2Positioning and thesis workshop
3Scope and roadmap definition
4Pricing structure design
5Onboarding and activation design

Security considerations

  • Privacy-by-design review of the data the product collects
  • Trust and transparency patterns in the customer experience

Optional add-ons

Add-onPrice
Customer interview programme (10 interviews)$4,200
Go-to-market messaging kit$3,600

Add-ons are quoted alongside the base engagement and confirmed in your proposal before work begins.

Questions about this service

Does this include the build?
No — this is a strategy and design engagement. It usually precedes a SaaS MVP Development engagement and de-risks its scope.
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Start the conversation

Ready to turn your idea into software that works?

Talk to a senior engineer, not a sales desk. We will tell you honestly whether technology is the right answer — and what it should cost if it is.

Cyntra Technologies LLC · 212 N 2nd St, Ste 100, Richmond, KY 40475

Product Design
$7,800
Get Access